MAISON DE REEFUR

Client
JUN／atre Taiwan（微風艾妥列控股股份有限公司）
Business outline

Directly managed store（clothing store）

-Trading (Japan → Taiwan)

-Taiwan domestic logistics, warehousing and inventory management

-Store management / sales, PR event planning and management (talk show)

Implementation period
January 2019-January 2020 (POP-UP)
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BLUE BOTTLE COFFEE

Client
atre Taiwan（微風艾妥列控股股份有限公司）
Business outline

Operation management support business

  • Trading (USA, Japan → Taiwan)
  • Taiwan domestic logistics, warehousing and inventory management
  • Recruitment, work shift management, staff education (sales, work style education)
Implementation period
January-July 2019 (POP-UP)
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JAPAN RAIL CAFE

Client
JR Tawain（台湾捷爾東事業開發股份有限公司）
Business outline

Business related to cafe restaurant

1) August 2018-January 2019 Opening support business “JAPAN RAIL CAFE”

  • Menu planning for sweets and drinks, various design such as menu books, etc.
  • Selection support for tableware, uniforms, etc.

2) October 2019-March 2021 Operation management ”JAPAN RAIL CAFE”

We have succeeded in attracting and importing "Nanaya", the strongest matcha gelato in the world, which is very popular in Japan and customers from all over the world come to eat, as a featured product of “JAPAN RAIL CAFE“ in Taiwan.

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Kimono Yamato

Client
Yamato (Japanese Kimono)
Business outline

Store operation management

Trade (Japan → Taiwan), logistics, inventory management, Store management / sales, PR (influencers and media)

Implementation period
July 2019 (POP-UP)
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Sasara-ya

Client
Hinodeya-seika (Confectionery industry such as rice crackers)
Business outline

Store operation management

Trade (Japan → Taiwan), logistics, inventory management Store management / sales, PR (influencers and media)

Implementation period
August-September 2019 (POP-UP)
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bpt ROOM

Business outline

Our select shop

Inviting brands mainly made in Japan - Import / export, logistics, inventory management, Store management / sales, PR (influencers and media)

Brand / Product
MUK (Accessories from Japan), Hula Lani Hawaii (T-shirts / bags from Japan, etc.), Yamato (Japanese accessories / 羽織 haori), Yuzu no manma (Food), SHIBUYA pouch (Bag), Casselini (Bag / hat / accessories, etc.), AZUMA BAG(bag) etc.
Implementation period
August 2019 - september 2025
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COMPANY
Brain & Partner Taiwan Inc.

Business opportunities in Taiwan

Since 2016, Brain & Partner Co., Ltd. (established in 1980, Japan) has been consulting on overseas expansion projects for the commercial facility “atre”. In planning and leasing, we found out that there are many companies that wanted expand into Taiwan. However, at the same time, we learned that many companies were facing same issues and were giving up.

  • Isn't it difficult to establish overseas companies?
  • Isn't it difficult to securing human resources and education in foreign countries?
  • Isn't it difficult international trade and logistics?

But they really want to challenge...

We established a corporation in Taiwan on August 13, 2018, believing that if we could support companies entering the Taiwan market, we could expand the possibilities for companies interested in entering the Taiwan market.

Achievement of Brain & Partner Taiwan

As the first business, we operated two stores and provided consulting services for one store at the commercial facility "Breeze Nanshan atre" that opened in January 2019.

In addition, we support POP-UP operation, logistics, and PR as a place for test marketing for Japanese companies considering expanding into Taiwan. In August 2019, we opened our own select shop "bpt ROOM" and are actively expanding into Taiwan for multiple brands.

In-store map of our select shop

Introducing the details of our select shop

  • MAISON DE REEFUR
  • BLUE BOTTLE COFFEE
  • JAPAN RAIL CAFE
  • Kimono Yamato
  • Sasara-ya
  • bpt ROOM

Company overview

Company name
Brain & Partner Taiwan Inc.
Location
6F.-1, No. 279, Sec. 4, Xinyi Rd., Da’an Dist., Taipei City 106684, Taiwan (R.O.C.)
Government Uniform Invoice Number : 50861382
Establishment
August 13, 2018
Capital
NT$ 2,500,000 (New Taiwan dollar)
Representative director
Akiko Takaoka
Philosophy
Bring Japan's excellent products and services to Taiwan and Taiwan's excellent products and services to Japan.
We are a company that bridges people, products, and services between Japan and Taiwan.
Business Activities

Brain & Partner Taiwan provides total support for companies expanding from Japan to Taiwan. Main : (1) Logistics (import / export from Japan to Taiwan), (2) Sales and operation agency, (3) PR Consulting, recruitment / education / training, sales promotion, events, Taiwan market survey, menu development, design production, interpretation etc.
We will also support companies expanding from Taiwan to Japan henceforth.

Representative Profile

  • Akiko Takaoka（高岡晃子）
    Advertising agency Dentsu (planning and sales) - 9 years
    Wine restaurant (Cast78) owner/management - 10 years
    "Sommelier" certified by the Japan Sommelier Association Champagne Knights "Chevalier"
    Investiture Published book "What the God of Wine Taught Me"